ABU DHABI, United Arab Emirates -- How much would you expect a motorist to shell out for a personalised number plate?
Number 5 fetched $6.75 million, now the UAE has set another world record.
Nowhere is the craze for a unique plate more intense than in the United Arab Emirates, the oil-rich Persian Gulf nation that holds the world record for the six most expensive plates.
Here, it's all about how low you can go -- with people battling it out at auctions to win the chance to show off license plates with the lowest digit.
The numbers "5" and "7" have already been snapped up, sold for 25 million dirhams ($6.75 million) and 11 million dirhams ($2.97 million) respectively.
Number 1 sold for $14.5 million making it a world record seller.
Saeed Abdul Ghaffar Khouri, paid Dh52.2 million securing himself and his registration a place in the Guinness World Record Book!